{"id":164132,"date":"2026-09-17T16:56:17","date_gmt":"2026-09-17T22:56:17","guid":{"rendered":"https:\/\/centrourbano.com\/revista\/?p=164132"},"modified":"2026-09-17T16:56:17","modified_gmt":"2026-09-17T22:56:17","slug":"nearshoring-demanda-espacios-flexibles-adaptables","status":"publish","type":"post","link":"https:\/\/centrourbano.com\/revista\/inmobiliario\/nearshoring-demanda-espacios-flexibles-adaptables\/","title":{"rendered":"Nearshoring demanda espacios industriales flexibles y adaptables"},"content":{"rendered":"

La expansi\u00f3n del nearshoring lleva al mercado industrial a priorizar infraestructura y espacios capaces de responder a distintos perfiles de usuarios<\/em><\/p>\n

El crecimiento del nearshoring<\/strong> tambi\u00e9n modifica la forma en que M\u00e9xico desarrolla espacios industriales. El modelo Build to Suit, basado en construir una nave conforme a las necesidades de un usuario previamente identificado, comienza a convivir con una alternativa que busca anticiparse a la demanda: el Spec to Suit.<\/p>\n

De acuerdo con V\u00edctor G\u00f3mez Aranzubia, Industrial Strategy Broker de Colliers M\u00e9xico, este concepto describe desarrollos especulativos que parten de una configuraci\u00f3n flexible<\/strong> y permiten personalizar determinados elementos conforme se conocen los requerimientos del usuario.<\/p>\n

La diferencia radica en que el proyecto no necesita comenzar con un cliente definid<\/strong>o. En cambio, desarrolla caracter\u00edsticas que permiten adaptarlo posteriormente a distintos perfiles de empresas.<\/p>\n

\n

\u201cYa no necesariamente tenemos que partir de un usuario definido para desarrollar un espacio que pueda responder a sus requerimientos\u201d, se\u00f1ala G\u00f3mez Aranzubia.<\/p>\n<\/blockquote>\n

Esta flexibilidad cobra relevancia conforme las empresas buscan ubicaciones que, adem\u00e1s de contar con superficie industrial, puedan responder a sus necesidades de operaci\u00f3n y crecimiento.<\/strong><\/p>\n

Mercados con vocaciones diferenciadas<\/h2>\n

El nuevo mapa industrial del pa\u00eds tambi\u00e9n muestra una mayor especializaci\u00f3n entre regiones<\/strong>. Por ello, la disponibilidad de tierra representa s\u00f3lo uno de los elementos que determinan el potencial de un mercado.<\/p>\n

En Tijuana y Ciudad Ju\u00e1rez, por ejemplo, la actividad industrial mantiene una relaci\u00f3n estrecha con la manufactura y la electr\u00f3nica. A su vez, datos de la Secretar\u00eda de Econom\u00eda muestran una concentraci\u00f3n relevante de unidades econ\u00f3micas relacionadas con la fabricaci\u00f3n de componentes electr\u00f3nicos en Baja California y Jalisco.<\/p>\n

Monterrey tambi\u00e9n mantiene un comportamiento din\u00e1mico. Al cierre del segundo trimestre de 2026, Colliers report\u00f3 un incremento de 107% respecto al mismo periodo de 2025.<\/p>\n

Mientras tanto, Guanajuato, Aguascalientes y San Luis Potos\u00ed conforman un ecosistema industrial vinculado con la industria automotriz. En conjunto, estos mercados concentran 3.84 millones de metros cuadrados entre proyectos en construcci\u00f3n y pipeline, con una participaci\u00f3n importante de desarrollos relacionados con proveedores Tier 1 y Tier 2 y actividades manufactureras complementarias.<\/p>\n

La presencia de armadoras globales y de una cadena de suministro especializada ha consolidado al Baj\u00edo como uno de los principales cl\u00fasteres automotrices de Am\u00e9rica del Norte.<\/p>\n

Esta diversidad plantea una pregunta para el desarrollo de nuevos polos industriales: \u00bfqu\u00e9 mercados cuentan realmente con las condiciones para recibir nuevas inversiones?<\/strong><\/p>\n

Infraestructura, un factor determinante<\/h2>\n

La respuesta no depende \u00fanicamente de la cantidad de tierra disponible. La capacidad energ\u00e9tica, conectividad, movilidad, agua, infraestructura digital y disponibilidad de talento<\/strong> forman parte de los elementos que una empresa necesita para instalarse y mantener sus operaciones.<\/p>\n

En este sentido, G\u00f3mez Aranzubia destaca que el desarrollo industrial debe considerar las capacidades del mercado<\/strong> para sostener la operaci\u00f3n de las compa\u00f1\u00edas que lleguen a cada regi\u00f3n.<\/p>\n

La energ\u00eda adquiere especial relevancia ante el crecimiento de actividades con altos requerimientos de consumo, como los centros de datos y las aplicaciones de inteligencia artificial.<\/p>\n

La Agencia Internacional de Energ\u00eda estima que el consumo el\u00e9ctrico de los centros de datos aument\u00f3 17% a nivel global durante 2025 y prev\u00e9 que podr\u00eda duplicarse hacia 2030. Adem\u00e1s, algunos centros de datos hyperscale pueden requerir capacidades superiores a 100 megawatts.<\/p>\n

Este escenario incorpora nuevas alternativas para atender las necesidades energ\u00e9ticas de los proyectos, entre ellas microredes, generaci\u00f3n detr\u00e1s del medidor, almacenamiento mediante BESS y soluciones de energ\u00eda solar.<\/p>\n

\n

\u201cYa no se trata solamente de cu\u00e1ntos metros cuadrados puedes entregar. Tambi\u00e9n importa cu\u00e1nta capacidad energ\u00e9tica puedes poner a disposici\u00f3n del usuario\u201d, apunta el especialista.<\/p>\n<\/blockquote>\n

As\u00ed, la evoluci\u00f3n del mercado industrial lleva la discusi\u00f3n del inmueble hacia el ecosistema que lo rodea<\/strong>. Para M\u00e9xico, mantener su participaci\u00f3n en las cadenas manufactureras de Norteam\u00e9rica implica considerar de manera conjunta la infraestructura, conectividad, talento, energ\u00eda y capacidad de adaptaci\u00f3n de cada mercado.<\/p>\n

En este contexto, el Spec to Suit representa una evoluci\u00f3n en la forma de anticipar la demanda: desarrollar espacios que no s\u00f3lo est\u00e9n disponibles, sino que puedan ajustarse a las necesidades de los usuarios conforme estas se definan.<\/p>\n","protected":false},"excerpt":{"rendered":"

La expansi\u00f3n del nearshoring lleva al mercado industrial a priorizar infraestructura y espacios capaces de responder a distintos perfiles de usuarios<\/p>\n","protected":false},"author":96,"featured_media":164133,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[15],"tags":[19243],"class_list":["post-164132","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-inmobiliario","tag-nearshoring"],"yoast_head":"\nNearshoring demanda espacios industriales flexibles y adaptables<\/title>\n<meta name=\"description\" content=\"El nearshoring impulsa espacios industriales flexibles y adaptables, con mayor atenci\u00f3n a infraestructura, energ\u00eda, conectividad y talento\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" 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