{"id":162311,"date":"2026-06-16T14:01:24","date_gmt":"2026-06-16T20:01:24","guid":{"rendered":"https:\/\/centrourbano.com\/revista\/?p=162311"},"modified":"2026-06-16T14:01:24","modified_gmt":"2026-06-16T20:01:24","slug":"mundial-2026-reservaciones-airbnb","status":"publish","type":"post","link":"https:\/\/centrourbano.com\/revista\/inmobiliario\/mundial-2026-reservaciones-airbnb\/","title":{"rendered":"Mundial 2026 a\u00fan no impulsa reservaciones de Airbnb en CDMX"},"content":{"rendered":"

Un estudio preliminar revel\u00f3 que el aumento de ocupaci\u00f3n en Airbnb no es significativo y podr\u00eda no estar relacionado con el Mundial <\/em><\/p>\n

A pesar de que la Copa Mundial de la FIFA 2026<\/strong> ya est\u00e1 en marcha, su impacto en las reservaciones de hospedaje a trav\u00e9s de<\/strong> Airbnb en la Ciudad de M\u00e9xico a\u00fan es limitado.<\/p>\n

De acuerdo con resultados preliminares de una investigaci\u00f3n presentada en la Universidad Nacional Aut\u00f3noma de M\u00e9xico<\/strong> (UNAM<\/strong>), el incremento observado en la ocupaci\u00f3n de alojamientos<\/strong> no es significativo y, por ahora, no puede atribuirse directamente al torneo.<\/p>\n

Durante una conferencia realizada en el Centro de Investigaciones sobre Am\u00e9rica del Norte (CISAN), Yesua Mart\u00ednez Torres, doctor en Estudios Urbanos por El Colegio de M\u00e9xico (Colmex<\/strong>), expuso avances de su estudio sobre el efecto del Mundial 2026 en la actividad de Airbnb en ciudades sede de M\u00e9xico, Canad\u00e1 y Estados Unidos.<\/p>\n

El especialista explic\u00f3 que la investigaci\u00f3n analiza el comportamiento de las reservaciones en inmuebles ubicados dentro de un radio de 10 kil\u00f3metros alrededor de los estadios que albergar\u00e1n encuentros mundialistas<\/strong>. El seguimiento comenz\u00f3 el pasado 5 de enero y concluir\u00e1 el 31 de agosto de este a\u00f1o.<\/p>\n

CDMX registra la ocupaci\u00f3n m\u00e1s baja entre las ciudades analizadas<\/strong><\/h2>\n

Los resultados muestran que la CDMX<\/strong> registra una tasa de ocupaci\u00f3n de apenas 28.2%<\/strong>, la m\u00e1s baja entre las cinco ciudades estudiadas. En contraste, Vancouver<\/strong> alcanza 54%; Toronto<\/strong>, 46.9%; Seattle<\/strong>, 41.2%; y la Bah\u00eda de San Francisco<\/strong>, 35.2 por ciento.<\/p>\n

Lo anterior ocurre pese a que la capital mexicana concentra la mayor oferta de alojamientos en Airbnb<\/strong>, con 18,118 inmuebles registrados. La cifra supera ampliamente a Toronto<\/strong>, con 9,544; la Bah\u00eda de San Francisco<\/strong>, con 5,818; Seattle<\/strong>, con 4,789; y Vancouver<\/strong>, con 3,687.<\/p>\n

Seg\u00fan Mart\u00ednez Torres<\/strong>, la estructura urbana de la capital podr\u00eda explicar este comportamiento, pues, en lugar de buscar hospedaje cerca del estadio<\/strong>, los visitantes tendr\u00edan mayor inter\u00e9s en alojarse en zonas con una oferta tur\u00edstica consolidada, como Roma<\/strong>, Condesa<\/strong> y Polanco<\/strong>.<\/p>\n

Asimismo, record\u00f3 que de los 104 partidos programados para el Mundial, \u00fanicamente 13 se disputar\u00e1n en M\u00e9xico<\/strong>, mientras que Canad\u00e1 albergar\u00e1 otros 13 y Estados Unidos recibir\u00e1 los 84 restantes, por lo que una mayor demanda de alojamiento podr\u00eda concentrarse en las etapas finales del torneo.<\/p>\n

La movilidad podr\u00eda influir m\u00e1s que la cercan\u00eda al estadio<\/strong><\/h2>\n

Durante el encuentro acad\u00e9mico, el director del CISAN, Juan Carlos Barr\u00f3n Pastor<\/strong>, destac\u00f3 que experiencias previas de eventos deportivos internacionales muestran que la conectividad<\/strong> suele ser un factor m\u00e1s relevante que la proximidad a los recintos deportivos.<\/p>\n

Por su parte, Mart\u00ednez Torres<\/strong> consider\u00f3 que el Mundial de 2026<\/strong> presenta caracter\u00edsticas in\u00e9ditas debido a que se desarrollar\u00e1 de manera simult\u00e1nea en tres pa\u00edses. Esta dispersi\u00f3n geogr\u00e1fica<\/strong>, sumada a factores como los requisitos migratorios<\/strong> y el costo de los boletos<\/strong>, podr\u00eda influir en los patrones de viaje y hospedaje de los aficionados.<\/p>\n

Alejandro Mercado Celis, coordinador del \u00c1rea de Estudios Sociales y Culturales del CISAN<\/strong>, a\u00f1adi\u00f3 que la investigaci\u00f3n abre nuevas l\u00edneas de an\u00e1lisis sobre los efectos urbanos y econ\u00f3micos de la Copa del Mundo<\/strong>, especialmente ante la complejidad log\u00edstica que enfrentar\u00e1 un evento distribuido entre M\u00e9xico, Canad\u00e1 y Estados Unidos.<\/p>\n","protected":false},"excerpt":{"rendered":"

Un estudio preliminar revel\u00f3 que el aumento de ocupaci\u00f3n en Airbnb no es significativo y podr\u00eda no estar relacionado con el Mundial<\/p>\n","protected":false},"author":14,"featured_media":162312,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"inline_featured_image":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[15],"tags":[10090,606,25271,2289],"class_list":["post-162311","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-inmobiliario","tag-airbnb","tag-cdmx","tag-mundial-de-futbol-2026","tag-ocupacion"],"yoast_head":"\nMundial 2026 a\u00fan no impulsa reservaciones de Airbnb en CDMX<\/title>\n<meta name=\"description\" content=\"Un estudio preliminar revel\u00f3 que el aumento de ocupaci\u00f3n en 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