{"id":160996,"date":"2026-03-27T13:49:42","date_gmt":"2026-03-27T19:49:42","guid":{"rendered":"https:\/\/centrourbano.com\/revista\/?p=160996"},"modified":"2026-03-27T13:49:42","modified_gmt":"2026-03-27T19:49:42","slug":"data-centers-redefine-mercado-inmobiliario-qro","status":"publish","type":"post","link":"https:\/\/centrourbano.com\/revista\/inmobiliario\/data-centers-redefine-mercado-inmobiliario-qro\/","title":{"rendered":"Expansi\u00f3n de data centers redefine el mercado inmobiliario en Quer\u00e9taro"},"content":{"rendered":"

El crecimiento de data centers impulsa la demanda de comercio, oficinas y servicios, lo que reconfigura la din\u00e1mica del mercado inmobiliario en la entidad<\/em><\/p>\n

<\/p>\n

El crecimiento de los data centers en Quer\u00e9taro<\/strong> comienza a marcar un punto de inflexi\u00f3n en la configuraci\u00f3n del mercado inmobiliario. La instalaci\u00f3n de este tipo de infraestructura no s\u00f3lo fortalece la actividad industrial, tambi\u00e9n impulsa la formaci\u00f3n de nuevos corredores urbanos<\/strong> vinculados a servicios, comercio y empresas especializadas.<\/p>\n

De acuerdo con la Asociaci\u00f3n Mexicana de Data Centers (MEXDC), las inversiones en este sector podr\u00edan alcanzar los 18,000 millones de d\u00f3lares<\/strong> (mdd) en M\u00e9xico durante los pr\u00f3ximos cinco a\u00f1os, con una contribuci\u00f3n superior al 5% del Producto Interno Bruto (PIB). Este avance responde al incremento del tr\u00e1fico digital, la adopci\u00f3n de servicios en la nube y la relocalizaci\u00f3n de operaciones hacia el pa\u00eds.<\/p>\n

En el Baj\u00edo, este fen\u00f3meno comienza a reflejarse en la din\u00e1mica inmobiliaria. La llegada de proyectos tecnol\u00f3gicos genera nuevas necesidades de infraestructura<\/strong> urbana y atrae talento especializado, lo que incrementa la demanda en segmentos distintos al industrial.<\/p>\n

De acuerdo con Spot2.mx<\/a>, hasta finales de 2025, Quer\u00e9taro manten\u00eda una clara orientaci\u00f3n hacia espacios industriales<\/strong>, que concentraban el 52.6% de las b\u00fasquedas inmobiliarias, seguido del sector comercial con 40.8% y oficinas con 6.6 por ciento. No obstante, el inicio de 2026 muestra una reconfiguraci\u00f3n en esta tendencia<\/strong>.<\/p>\n

Data centers impulsan una nueva din\u00e1mica inmobiliaria<\/h2>\n

La plataforma se\u00f1al\u00f3 que la participaci\u00f3n de espacios comerciales dentro del inventario<\/strong> creci\u00f3 de 8.6% en diciembre de 2025 a 21.2% en febrero de 2026, lo que representa un incremento de 146.5 por ciento<\/strong>. Este comportamiento coincide con la expansi\u00f3n de data centers en la regi\u00f3n.<\/p>\n

Durante febrero de 2026, los espacios comerciales concentraron el 41.1% de las b\u00fasquedas inmobiliarias en el estado, por encima de oficinas e industrial. Vianey Mac\u00edas, Head de Market Research de Spot2.mx, destac\u00f3 que este comportamiento sugiere una mayor demanda de servicios, comercio y proveedores especializados en torno a nuevos polos tecnol\u00f3gicos.<\/p>\n

\n

\u201cLa expansi\u00f3n de los data centers no solo se traduce en anillos de desarrollo en sus inmediaciones; suele generar un efecto multiplicador en el desarrollo urbano de su entorno y cambios sustanciales en los precios de rentas y disponibilidad de otro tipo de inmuebles. Alrededor de este tipo de infraestructura comienzan a instalarse empresas de tecnolog\u00eda, ingenier\u00eda, mantenimiento, log\u00edstica y servicios especializados\u201d, explic\u00f3.<\/p>\n<\/blockquote>\n

Por ejemplo, municipios como El Marqu\u00e9s, Col\u00f3n y Huimilpan concentran varios de los nuevos proyectos tecnol\u00f3gicos, zonas que hist\u00f3ricamente han estado ligadas al crecimiento industrial y que ahora atraen nuevas actividades relacionadas con infraestructura digital.<\/strong><\/p>\n

El impacto tambi\u00e9n se extiende al mercado de oficinas<\/strong>. Durante 2026, el tama\u00f1o promedio de las b\u00fasquedas se mantiene entre los 100 y 200 metros cuadrados, una demanda asociada principalmente a empresas peque\u00f1as y medianas vinculadas a servicios tecnol\u00f3gicos<\/strong>, ingenier\u00eda y proveedur\u00eda especializada.<\/p>\n

\n

\u201cCuando se instala infraestructura digital de gran escala, lo primero que suele crecer es el ecosistema de empresas que la rodea: proveedores de tecnolog\u00eda, servicios profesionales, log\u00edstica y comercio especializado. Ese tipo de empresas normalmente demandan oficinas compactas y servicios cercanos\u201d, se\u00f1al\u00f3 Mac\u00edas.<\/p>\n<\/blockquote>\n

En este escenario, el crecimiento de los centros de datos no solo impulsa la actividad industrial, sino que acelera la transformaci\u00f3n del mercado inmobiliario<\/strong> en Quer\u00e9taro, al detonar nuevos corredores urbanos y ampliar la demanda en distintos segmentos.<\/p>\n

\n

\u201cLa pregunta ya no es si los data centers impactar\u00e1n el mercado: la pregunta es qu\u00e9 tan r\u00e1pido ser\u00e1 capaz de ajustarse la oferta inmobiliaria a lo que viene\u201d, concluy\u00f3 Mac\u00edas.<\/p>\n<\/blockquote>\n","protected":false},"excerpt":{"rendered":"

El crecimiento de data centers impulsa la demanda de comercio, oficinas y servicios, lo que reconfigura la din\u00e1mica del mercado inmobiliario en la entidad<\/p>\n","protected":false},"author":14,"featured_media":160997,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"inline_featured_image":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[15],"tags":[22595,221,686,25083],"class_list":["post-160996","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-inmobiliario","tag-data-centers","tag-queretaro","tag-sector-inmobiliario","tag-spot2-mx"],"yoast_head":"\nExpansi\u00f3n de data centers redefine el mercado inmobiliario en Quer\u00e9taro<\/title>\n<meta name=\"description\" content=\"El crecimiento de data centers 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