{"id":160220,"date":"2026-02-12T15:26:11","date_gmt":"2026-02-12T21:26:11","guid":{"rendered":"https:\/\/centrourbano.com\/revista\/?p=160220"},"modified":"2026-02-12T15:26:11","modified_gmt":"2026-02-12T21:26:11","slug":"inversion-inmobiliaria-2026-cbre","status":"publish","type":"post","link":"https:\/\/centrourbano.com\/revista\/inmobiliario\/inversion-inmobiliaria-2026-cbre\/","title":{"rendered":"Inversi\u00f3n inmobiliaria en M\u00e9xico se fortalece en 2026: CBRE"},"content":{"rendered":"

El 83% de los inversionistas planea mantener o incrementar su inversi\u00f3n inmobiliaria, con Industrial, Log\u00edstica y CDMX como ejes estrat\u00e9gicos<\/em><\/p>\n

El capital inmobiliario<\/strong> mantiene su confianza en M\u00e9xico, pues, de acuerdo con la Encuesta de Sentimiento de Inversi\u00f3n en M\u00e9xico<\/strong> al primer trimestre de 2026 (1T2026), presentada por CBRE M\u00e9xico, el 83% de los inversionistas planea mantener o incrementar su inversi\u00f3n en bienes ra\u00edces<\/strong> durante 2026, en un entorno marcado por mayor estabilidad macroecon\u00f3mica y expectativas de una pol\u00edtica monetaria menos restrictiva.<\/p>\n

Lo anterior confirma una percepci\u00f3n de resiliencia<\/strong> y disciplina<\/strong> en el mercado inmobiliario nacional.<\/p>\n

Mayor convicci\u00f3n en la inversi\u00f3n de capital<\/strong><\/h2>\n

La encuesta revel\u00f3 que, de cara a 2026, el 59% de los inversionistas prev\u00e9 mantener estable<\/strong> su asignaci\u00f3n a bienes ra\u00edces, mientras que 37% planea incrementarla<\/strong>.<\/p>\n

Destaca que el porcentaje de quienes buscan aumentos superiores a 10% alcanza 20%, lo que refleja estrategias de crecimiento<\/strong> con mayor convicci\u00f3n.<\/p>\n

En contraste, las reducciones en inversi\u00f3n<\/strong> se mantienen marginales, alrededor de 2%, lo que confirma que el real estate contin\u00faa siendo un activo estrat\u00e9gico dentro de los portafolios.<\/p>\n

CBRE<\/strong> se\u00f1al\u00f3 que el entorno macroecon\u00f3mico<\/strong> proyectado para 2026, con inflaci\u00f3n cercana a 3.6% y crecimiento del PIB estimado en 1.2%, favorece una ejecuci\u00f3n m\u00e1s disciplinada, mejor alineaci\u00f3n de precios y transacciones selectivas enfocadas en generaci\u00f3n de valor.<\/p>\n

Industrial y Log\u00edstica lideran la expansi\u00f3n<\/strong><\/h2>\n

Por sectores, Industrial<\/strong> y Log\u00edstica<\/strong> encabezan las preferencias de inversi\u00f3n con 35%, liderazgo que se respalda en indicadores operativos s\u00f3lidos, como una absorci\u00f3n neta de 2.46 millones de metros cuadrados (m\u00b2) en el 3T2025, frente a 2.33 millones de m\u00b2 registrados en el mismo periodo de 2021.<\/p>\n

Asimismo, el dinamismo del sector responde a la reconfiguraci\u00f3n de las cadenas de suministro, la demanda ocupacional resiliente y el crecimiento de infraestructura industrial y digital.<\/p>\n

En paralelo, Retail<\/strong> y Data Centers<\/strong> fortalecen su posici\u00f3n con 18% y 8% de las preferencias, respectivamente, consolid\u00e1ndose como apuestas de diversificaci\u00f3n en un mercado en proceso de transformaci\u00f3n.<\/p>\n

En tanto, las Oficinas<\/strong> muestran se\u00f1ales de estabilizaci\u00f3n, lo que en conjunto dibuja un panorama m\u00e1s equilibrado para la industria.<\/p>\n

Estrategia \u2018barbell\u2019: equilibrio entre riesgo y estabilidad<\/strong><\/h2>\n

Por otro lado, en t\u00e9rminos estrat\u00e9gicos, los inversionistas combinan enfoques Opportunistic<\/strong> y Core<\/strong>, configurando un modelo tipo \u2018barbell\u2019<\/strong>. Es decir, por un lado, activos oportunistas con mayor potencial de rendimiento; por otro, activos core de bajo riesgo que funcionan como ancla de estabilidad para los portafolios.<\/p>\n

Adem\u00e1s, los participantes se\u00f1alaron como principales impulsores de inversi\u00f3n<\/strong> la reducci\u00f3n en los costos de deuda y la mejora en perspectivas de renta, apoyadas por una oferta disciplinada y una demanda sostenida.<\/p>\n

Tasas de capitalizaci\u00f3n estables<\/strong><\/h2>\n

La ecuesta de CBRE<\/strong> tambi\u00e9n destaca que las tasas de capitalizaci\u00f3n<\/strong> se mantuvieron en general estables frente a inicios de 2025, lo que refleja equilibrio de mercado y disciplina en precios.<\/p>\n

No obstante, se registr\u00f3 una ligera expansi\u00f3n en segmentos como Industrial\/Manufactura<\/strong>, Transporte<\/strong> y Log\u00edstica<\/strong>, Retail<\/strong> y Hoteles de Negocios<\/strong>, lo que abre oportunidades selectivas de rendimiento.<\/p>\n

Y, aunque persisten retos vinculados a la pol\u00edtica del Banco Central y a un entorno geopol\u00edtico incierto, las preocupaciones han disminuido respecto a 2025.<\/p>\n

Ciudad de M\u00e9xico, destino principal<\/strong><\/h2>\n

Finalmente, en cuanto a mercados, la Ciudad de M\u00e9xico<\/strong> se mantiene como el principal destino de inversi\u00f3n del pa\u00eds, mientras que Monterrey<\/strong> muestra estabilidad.<\/p>\n

\u201cLos resultados de esta encuesta confirman que el mercado inmobiliario en M\u00e9xico entra a 2026 con una base m\u00e1s s\u00f3lida, donde la disciplina en precios, la selectividad en las transacciones y el enfoque en sectores estrat\u00e9gicos como Industrial y Log\u00edstica est\u00e1n marcando el rumbo de la inversi\u00f3n\u201d, se\u00f1al\u00f3 Lyman Daniels, presidente de CBRE en M\u00e9xico, Colombia y Centroam\u00e9rica<\/strong>.<\/p>\n

Por su parte, Santiago Mijares, head of Capital Markets Mexico en CBRE<\/strong>, destac\u00f3 que los inversionistas est\u00e1n combinando estrategias Core y Opportunistic para equilibrar riesgo y retorno en un entorno de estabilidad macroecon\u00f3mica relativa y resiliencia en la demanda.<\/p>\n","protected":false},"excerpt":{"rendered":"

El 83% de los inversionistas planea mantener o incrementar su inversi\u00f3n inmobiliaria, con Industrial, Log\u00edstica y CDMX como ejes estrat\u00e9gicos<\/p>\n","protected":false},"author":14,"featured_media":160221,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"inline_featured_image":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[15],"tags":[115,2247,191,14925,334],"class_list":["post-160220","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-inmobiliario","tag-industrial","tag-inversion-inmobiliaria","tag-inversionistas","tag-logistica","tag-mexico"],"yoast_head":"\nInversi\u00f3n inmobiliaria en M\u00e9xico se fortalece en 2026: CBRE<\/title>\n<meta name=\"description\" content=\"El 83% de los 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