{"id":121368,"date":"2021-09-02T08:05:02","date_gmt":"2021-09-02T13:05:02","guid":{"rendered":"https:\/\/centrourbano.com\/?p=121368"},"modified":"2021-09-02T11:54:31","modified_gmt":"2021-09-02T16:54:31","slug":"celebra-torruco-marques-nueva-campana-para-difundir-destinos-turisticos-de-mexico","status":"publish","type":"post","link":"https:\/\/centrourbano.com\/revista\/inmobiliario\/celebra-torruco-marques-nueva-campana-para-difundir-destinos-turisticos-de-mexico\/","title":{"rendered":"Celebra Torruco Marqu\u00e9s nueva campa\u00f1a para difundir destinos tur\u00edsticos de M\u00e9xico"},"content":{"rendered":"

El titular de la Sectur presidi\u00f3 la presentaci\u00f3n de la campa\u00f1a #SoyM\u00e9xico que tiene como objetivo difundir la riqueza natural y cultural de los destinos tur\u00edsticos de M\u00e9xico <\/em><\/p>\n

Miguel Torruco Marqu\u00e9s<\/a>, secretario de turismo del gobierno federal, presidi\u00f3 la presentaci\u00f3n de la nueva campa\u00f1a promocional #SoyM\u00e9xico<\/em>, impulsada por la organizaci\u00f3n IAB M\u00e9xico<\/a> (Interactive Advertising Bureau), la cual busca difundir la vasta riqueza natural y cultural que posee M\u00e9xico en cada uno de sus destinos tur\u00edsticos, pueblos y ciudades.<\/p>\n

Al respecto, durante una reuni\u00f3n virtual que sostuvo con los 32 secretarios de turismo de la Republica Mexicana, el titular de la Sectur se\u00f1al\u00f3 que esta campa\u00f1a ser\u00e1 un ejemplo del impulso que la iniciativa privada puede dar a la reactivaci\u00f3n del sector tur\u00edstico, en alianza con el sector p\u00fablico.<\/p>\n

\u201cCelebro y agradezco a IAB M\u00e9xico y a los socios estrat\u00e9gicos y embajadores de su campa\u00f1a, su valiosa aportaci\u00f3n a la industria tur\u00edstica de nuestro pa\u00eds, y m\u00e1s a\u00fan por compartir, junto con todo su ecosistema de socios, cortes\u00edas en materia de capacitaci\u00f3n y digitalizaci\u00f3n con nuestro sector\u201d<\/em>, manifest\u00f3.<\/p><\/blockquote>\n

Asimismo, expres\u00f3 que esta campa\u00f1a representar\u00e1 un importante escaparate de difusi\u00f3n de los m\u00faltiples atractivos y productos tur\u00edsticos; as\u00ed como un motor de integraci\u00f3n de los destinos, contribuyendo al proceso de reactivaci\u00f3n responsable del turismo.<\/p>\n

En ese sentido, el funcionario destac\u00f3 que M\u00e9xico cuenta con un patrimonio tur\u00edstico compuesto por 35 sitios reconocidos por la UNESCO como Patrimonio de la Humanidad; 132 Pueblos M\u00e1gicos; 15 mil kil\u00f3metros de costa; 193 zonas arqueol\u00f3gicas; entre muchas otras riquezas naturales y culturales.<\/p>\n

Actividad tur\u00edstica se recupera<\/h4>\n

Por otra parte, el secretario afirm\u00f3 que solo el trabajo conjunto y en armon\u00eda entre los sectores p\u00fablico y privado permitir\u00e1 que la actividad tur\u00edstica de M\u00e9xico mantenga firme su camino hacia la recuperaci\u00f3n y logr\u00e9 un crecimiento sostenido hasta retomar los niveles alcanzados en 2019.<\/p>\n

Adem\u00e1s, indic\u00f3 que, como parte de los esfuerzos para reactivar al sector, la Sectur emprendi\u00f3 una serie de acciones tendientes a difundir y promover los destinos tur\u00edsticos nacional, a fin de que est\u00e9n siempre en la mente de los potenciales turistas, en especial de los principales mercados emisores.<\/p>\n

Finalmente, Miguel Torruco Marqu\u00e9s invit\u00f3 a los secretarios de turismo y al sector privado a continuar ofreciendo a los visitantes experiencias significativas, \u00fanicas e inolvidables; as\u00ed como a utilizar las herramientas digitales que IAB M\u00e9xico dar\u00e1 a conocer a trav\u00e9s de esta campa\u00f1a, la cual, precis\u00f3, estar\u00e1 presente en lo que resta del 2021.<\/p>\n","protected":false},"excerpt":{"rendered":"

El titular de la Sectur presidi\u00f3 la presentaci\u00f3n de la campa\u00f1a #SoyM\u00e9xico que tiene como objetivo difundir la riqueza natural y cultural de los destinos tur\u00edsticos de M\u00e9xico<\/p>\n","protected":false},"author":78,"featured_media":121369,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"inline_featured_image":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[15],"tags":[20946,5003,16909,20945,3537],"class_list":["post-121368","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-inmobiliario","tag-soymexico","tag-actividad-turistica","tag-destinos-turisticos","tag-iab-mexico","tag-miguel-torruco-marques"],"yoast_head":"\nCelebra Torruco Marqu\u00e9s nueva campa\u00f1a para difundir destinos 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