{"id":110495,"date":"2020-08-18T08:15:25","date_gmt":"2020-08-18T13:15:25","guid":{"rendered":"https:\/\/centrourbano.com\/?p=110495"},"modified":"2020-08-18T11:16:27","modified_gmt":"2020-08-18T16:16:27","slug":"lanzan-reto-de-la-hosteleria-para-futuros-lideres-turisticos","status":"publish","type":"post","link":"https:\/\/centrourbano.com\/revista\/actualidad\/lanzan-reto-de-la-hosteleria-para-futuros-lideres-turisticos\/","title":{"rendered":"Lanzan \u201cReto de la Hosteler\u00eda\u201d para futuros l\u00edderes tur\u00edsticos"},"content":{"rendered":"

El \u201cReto de la Hosteler\u00eda\u201d fue lanzado por la OMT en coordinaci\u00f3n con Sommet Education para acelerar la recuperaci\u00f3n del sector tur\u00edstico<\/em><\/p>\n

<\/p>\n

La Organizaci\u00f3n Mundial del Turismo (OMT<\/a>) y la Sommet Education lanzaron un reto a emprendedores e innovadores del sector tur\u00edstico<\/strong> que busquen contribuir, con sus aportes, a la aceleraci\u00f3n de la recuperaci\u00f3n del sector<\/strong>.<\/p>\n

Con el nombre de \u201cReto de la Hosteler\u00eda<\/u><\/strong>\u201d, las instituciones involucradas buscan conceder 30 becas para programas educativos<\/strong> de primera fila para que los beneficiarios sigan form\u00e1ndose y desarrollando proyectos que contribuyan al desarrollo del turismo.<\/p>\n

La convocatoria, que concluye el 30 de agosto<\/strong> del a\u00f1o en curso, est\u00e1 dirigida, seg\u00fan un comunicado de la OMT, a todo los profesionales del turismo ya consolidados y a aquellos que van empezando.<\/p>\n

Reto de la Hosteler\u00eda, oportuno en tiempos de crisis<\/h3>\n

Cabe mencionar que la OMT hizo hincapi\u00e9 en que este concurso llega en un momento oportuno<\/strong> en el que se necesita despertar la creatividad y la generaci\u00f3n de ideas que abran paso a la recuperaci\u00f3n econ\u00f3mica, y puntualmente la del sector tur\u00edstico mundial.<\/p>\n

\u201cEl sector tur\u00edstico es una fuente de empleo para muchos millones de personas. Trabajar en el turismo ofrece oportunidades, empoderamiento e igualdad, tambi\u00e9n para las mujeres, los j\u00f3venes y las personas que viven en entornos rurales. Mientras reiniciamos el turismo, es hora de repensar la hosteler\u00eda y buscar y poner en pr\u00e1ctica nuevas ideas para hacer el sector m\u00e1s inclusivo y sostenible. Eso exactamente es lo que har\u00e1 el Reto de la Hosteler\u00eda de la OMT\u201d.<\/p>\n

Busca la sostenibilidad en la industria tur\u00edstica<\/h3>\n

La OMT detall\u00f3 que el concurso se divide en 4 categor\u00edas, a saber:<\/p>\n

    \n
  1. Viajes<\/strong>, bienes y servicios de lujo<\/li>\n
  2. Hoteles<\/strong> y operaciones relacionadas con los hoteles: propiedades peque\u00f1as o medianas, negocios familiares<\/li>\n
  3. Comida<\/strong> y bebida: restaurantes, catering<\/em>, entrega a domicilio y venta minorista<\/li>\n
  4. Inmuebles<\/strong> inteligentes<\/strong>: propiedades de peque\u00f1o y mediano tama\u00f1o y negocios familiares<\/li>\n<\/ol>\n

    En cada uno de estos se debe cumplir con criterios<\/strong> de disruptividad, madurez del proyecto, potencial de implementaci\u00f3n, viabilidad, escalabilidad, digitalizaci\u00f3n, sostenibilidad y capacidad para atraer inversiones.<\/p>\n

    El premio del concurso garantiza, a\u00f1ade la OMT, acceso a becas completas en 15 programas diferentes de gesti\u00f3n hotelera, gastronom\u00eda y reposter\u00eda (grados, maestr\u00edas y MBA) de instituciones de renombre como: Glion Institute of Higher Education en Suiza y Londres, Les Roches Crans-Montana en Suiza, Les Roches Marbella en Espa\u00f1a y \u00c9cole Ducasse en Francia.<\/p>\n

    Este es el enlace en el que los interesados pueden participar:<\/p>\n

    https:\/\/learn.sommet-education.com\/unwto-hospitality-challenge.html<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

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